Calgary, AB · Est. 2023

Auditing the Future of Digital Advertising

We're a Calgary-based AdTech firm founded to solve the trust problem in real-time bidding. If we can't measure it, we won't claim it.

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2,400+ Programmatic audits completed since founding in 2023. Every dollar accounted for.

100% Transparent Full bid-stream access. No black boxes. No hidden markups. Just clean data.

Our Manifesto

Programmatic Advertising Should Be Auditable, Measurable, and Honest

We exist because too many Canadian media teams were writing cheques to programmatic platforms that couldn't explain where the money went. We changed that.

Identify Waste

We audit every line of your bid-stream data, surface invalid traffic, and expose where budget is leaking through platform gaps.

Verify Conversions

We rebuild broken tracking, validate attribution models, and ensure every real conversion is counted — and only real ones.

Remove Fraud

Bot traffic, domain spoofing, click farms — we identify and block invalid traffic sources before they drain your budget.

Optimize & Report

With clean data and verified spend, we build transparent reports your whole team can trust and act on immediately.

Our Story

How Oryvand Started

In 2023, our founders noticed a pattern: Alberta media teams were trusting programmatic platforms with massive budgets but receiving vague reporting and little recourse. Fraud was rampant. Conversion tracking was broken. Nobody was accountable.

We built Oryvand to fix that. We started with one core principle: programmatic advertising should be auditable, measurable, and honest. Three years later, we've completed over 2,400 audits, recovered millions in wasted spend for our clients, and built a team that genuinely cares about your ROI.

2023 Founded

2,400+ Audits Done

AB Home Base

RT 0001 VAT: 815039274

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$M+ Recovered in wasted ad spend for Western Canadian media teams through rigorous programmatic auditing.

60 Days Average time from audit kick-off to measurable ROI improvement for our clients.

What We Stand For

Our Core Values

Everything we do flows from four uncompromising principles. These aren't aspirational — they're operational.

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Measurable Results Only

We report real numbers. No inflated claims, no vanity metrics. If we can't verify it, we don't market it.

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Radical Transparency

You see everything — bid data, fraud flags, conversion paths. No black boxes. Your team understands the full picture.

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Technical Excellence

Our team lives in RTB platforms, data pipelines, and tracking systems. We speak the language of programmatic.

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Partnership, Not Vendor Relationships

We're invested in your long-term success. Your wins are our wins. We measure by your business outcomes, not by our billable hours.

The People Behind the Platform

Meet the Oryvand Team

AdTech veterans, fraud analysts, and data engineers — all based in Western Canada and all obsessively focused on your results.

James Rodriguez

Co-Founder & Chief Auditor

12 years in AdTech. Former senior analyst at a major DSP. James leads all RTB audits and fraud investigations. Based in Calgary.

Priya Sharma

Co-Founder & Head of Conversion Systems

Expert in attribution and tracking systems. Previously built analytics infrastructure for multi-channel campaigns. Ensures every conversion is counted accurately.

Marcus Webb

Senior Fraud Analyst

Specializes in bot detection and invalid traffic pattern recognition. 8 years experience in platform compliance and fraud prevention.

Elena Kowalski

Client Success Lead

Manages implementation and ongoing optimization for all clients. Ensures recommendations become real improvements in 60 days.

Why Choose Oryvand

Built for Canadian Programmatic Reality

Western Canadian media budgets deserve Western Canadian accountability. Here's what makes us different from generic AdTech vendors.

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Audit-First Methodology

We don't optimize before we audit. Every engagement starts with a rigorous forensic review of your bid logs, impression data, and conversion paths. No assumptions.

Standard: 5-business-day full audit delivery

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Real-Time Fraud Defense

Invalid traffic doesn't wait for your monthly report. Our fraud detection layer runs continuously, flagging bot clusters, domain spoofing, and click injection as they happen.

Detection: Sub-second IVT flagging

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Plain-Language Reporting

We translate complex RTB data into clear, actionable reports your CMO, CFO, and media buyer can all understand. No jargon. No obfuscation. Just the truth about your campaigns.

Delivered: Weekly + on-demand dashboards

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Canadian Market Expertise

We understand the Canadian programmatic landscape — from bilingual targeting compliance to cross-border attribution complexities. Local knowledge, global standards.

Coverage: All major Canadian DMAs

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Platform-Agnostic Analysis

DV360, The Trade Desk, Amazon DSP, Xandr — we audit them all without bias. Our recommendations follow the data, not platform incentives.

Integrated: 12+ DSP & SSP platforms

Disclaimer: The information on this website is for informational purposes only and does not constitute financial advice. Past performance is not indicative of future results. Oryvand Media Ltd is not authorised to provide financial advice. Always seek independent financial advice from a qualified professional before making any investment or financial decisions.